HOW CAN STREET FURNITURE BE RETHOUGHT THROUGH THE INTERNET OF THINGS?
To use street furniture as a territory of urban expression and user interaction via Cognix®, a technological device created by Mentis.
Understanding the specific requirements and issues of a town and its public stakeholders
Integrating the project into a reflection on the town of tomorrow
Proposing different formats tailored to various implementation constraints
THE BRAINJUICE APPROACH
What users above all want from the digital equipment-based service:
83%* want to save time
84%* want the process to be made easier
*Ipsos 360 Digital 2014
Integrating these considerations into a global urban user journey
Striking a balance between usefulness, usability and desirability
THE PROPOSAL: SMARTKIOSK©
SMARTKIOSK is the symbol and the physical proof of a town embracing new technologies for urban mobility and information-sharing. In various formats and forms, this object offers a convergence of services with 4 functions: mobility, commerce, tourism and connection.